A letter from our founder
Purpose First, Products Second
hi ladies!
While working as a Global Director at L’Oréal, I realized that despite endless messaging around empowerment, women are more visible than ever, but not more confident.
I questioned where the beauty industry was focused... and what it was ignoring.
For generations, women have been taught to manage their bodies before being taught to understand them. As a result, many still feel confused about their vaginas, shaped by misinformation and shame. This isn’t just an intimate care problem—it’s a cultural one.
I left Corporate America to create dear miss gina: pH-balanced intimate care that actually feels good and helps women better understand their bodies, have more honest conversations, and reclaim their confidence.
love, natalia.About our products
Feel-Good Intimate Care
Your vagina is home to some of the most delicate skin on your body, so we believe it deserves products specifically designed for intimate care — not products repurposed from other parts of your body.
That’s why every dear miss gina product is thoughtfully developed from scratch with intimate health in mind. I spoke with gynecologists, partnered with experienced labs, and carried out clinical testing to ensure our products are gentle and safe for sensitive skin.
All products are pH-balanced—because real care begins with balance, inside and out.
Intimate care should never feel like a question mark.